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Paul Rand

by Paul Rand

Officially featured by Ghost as a recommended theme. From late-night coding sessions to Ghost's homepage. Sometimes the simple idea is the right idea. Thank you to every creator who believed in clean design.

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Rand is live →

Rand is here. Clean, minimal, flexible Ghost theme for creators who want to focus on content. 0:00 /0:07

14 sections and counting →

Homepage builder is coming together. Drag-and-drop components from Ghost admin - no code needed. * Portfolio showcase ✓ * Resource hub ✓ * Link tree

The systematic thinking behind the IBM eight-bar logo that saved a corporation →

When IBM approached me in 1972, they needed more than a new logo—they needed a new identity. The eight-bar mark wasn't just aesthetic; it was strategic communication that unified a sprawling technology company under one clear visual voice.